Yearly Archives: 2019


Goddard Financial Planning Newsletter – August 15, 2019

We hope this email finds you well and enjoying these long summer days. Whether it is taking in Seafair, exploring the many great outdoor spots in our region, or simply sitting on your porch and enjoying a cold drink, summer is a busy time of year. While we have been taking time to savor all the seasonal offerings ourselves, we’ve also been busy with continuous growth and refinement of our fee-for-service model. Before the summer completely gets away from us, we wanted to take a moment to let you know about a few of our updates.

We Continue to Expand the Number of Clients We Serve

We are pleased to announce that Sandra Jones, CFP®, CIMA® recently joined our team in the role of Financial Planner. Sandra brings extensive experience and most recently served in an investment management role for Perkins Coie Trust Company, where she worked closely with individuals, trusts, and endowments. Sandra heard about our approach to working with clients and was excited enough by our fee-for-service model that she made the transition to Goddard Financial Planning in May.

As a Financial Planner, she is eager to work directly with new and existing clients of the firm. Sandra will use her expertise, along with our team-based approach, to develop unique, customized plans for clients of all ages. Sandra’s hiring will ease some of the backlog from increased demand over recent months and help us further expand our services. Please take a moment to welcome Sandra the next time you’re in our office.

Website Update

In conjunction with adding a new planner, we have refreshed our website in recent weeks. For many clients, the website is their first point of contact with our firm. Our goal for the site is to provide an easy way to access answers to some of the most frequently asked questions. We have updated the “Our Team” page with current photos and updated bios on each member of our team (including our “Chief Morale Booster”, Rosie).

We also updated the “Our Fees” pages to cover cost estimates and extend transparency to the fee structure for returning clients. These changes help address the most commonly asked questions by returning clients: “What should I expect?” and “What will it cost?”

We hope you will view our updated website and look forward to your feedback.

Just off the Press

We are pleased to share that for the fourth year in a row we have been selected by Advisory HQ as one of the Top 9 Financial Advisors in Seattle and Bellevue, Washington. For more information you can visit this site:

We Are Here to Help

When the Greek philosopher, Heraclitus, said, “Change is the only constant in life”, he likely wasn’t referring to escalating trade wars, phone scammers, or traffic gridlock in a growing city. All this change keeps life interesting. While we admit that we don’t have all the answers on coping with change, we do know about personal finance and, more importantly, we like helping people. As planners, we strive to help clients ignore the daily noise and to focus on those things that truly matter.

We have worked with many appreciative clients who value our approach and we are constantly making improvements to all aspects of our business based on your feedback and the needs of the market. The more our satisfied clients spread the word, the more households we can provide with comprehensive financial planning advice. Whether you are a returning client who hasn’t been in to see us in a few years, or you’ve been hesitant to refer a friend because of our wait time, we hope that our increased capacity will help us better serve your needs.

Please don’t hesitate to call or email us to see how we might be of assistance.

Goddard Financial Planning Newsletter – August 15, 20192020-04-14T20:36:54+00:00

Market Commentary – December 2018

Greetings! We hope this email finds you well and looking forward to the holidays. For many of us in the Pacific Northwest, autumn can be a favorite time of year as we transition from the hot, dry end of summer to shorter days, cooler nights, and plenty of color in the trees. Hiking trails tend to be a little less busy (although this is still the Northwest, so that’s relative!) and the fall harvest brings the fruit of the summer season. It’s also a time when daily routines change for those with children, as the structured schedule of the school year replaces the fun chaos of summer.

While autumn can bring back many happy memories, it can be the most unpredictable season in the Northwest. Heavy rain, windstorms, and power outages are all common. A hike can turn into a miserable experience for the unprepared.  That structured routine with children can be a headache for parents trying to juggle soccer practices, ballet lessons, and numerous other activities.

We believe the key to managing this unpredictable season, similar to the investment markets, is with proper planning and coordination. October brought turbulent global markets along with our changing weather. No matter what your personal risk tolerance (which is not a static thing, by the way), most people don’t enjoy watching their hard-earned savings gyrate like a yo-yo.

During periods like this, here are some important things to remember:

  • We continue to believe in the phrase “time in the market” rather than “timing the market”.
  • Volatility in the stock and bond markets is normal. Don’t let recent years with low-volatility lull you into thinking otherwise.
  • Long-term returns in the stock market are “earned” by clients not being swayed into poor decisions during volatile periods like this.
  • Our financial plans do NOT assume that your investments will increase in a nice, orderly fashion. Volatility is an inevitable part of the market cycle, which is why we use Monte Carlo analysis to stress-test your retirement model.

For clients with a decade or more to go before retirement, a market decline provides an opportunity to build wealth as you make regular purchases at lower prices. Think of a market downturn as a giant sale on good quality assets.

For our clients who have reached financial independence (or are very close), periods like this can be a good reminder of why we recommend a 2-3 year cash reserve as you transition into retirement. Having cash on hand to weather market storms has helped many of our retired clients “sleep at night” during past downturns.

Regardless of your stage in life, our recommendation is to STAY THE COURSE and don’t let short-term gyrations derail your long-term financial plan.

Everyone’s situation is unique, so if the recent market performance has you on edge, we’re happy to set up a time to review your plan and your investments with you. If our unbiased advice is needed, please let us know.

Market Commentary – December 20182019-01-21T18:32:39+00:00